What a story, hey!

The new Bravia TV ad

http://www.youtube.com/watch?v=OP-IeWCVmio


Ok so Zoetroping is the next big thing? It’s a good idea because it takes us back to what TV and motion graphics use to be, but saying that they haven’t made the right connection. TV today is supposed to be fast and smooth and above all clear, but by showing it through a Zoetrope we almost see the faults that TV has. The ad would have worked better if the end line was ‘bravia is so much better then this we cant show you on a regular TV ’ well maybe not better but might have made sense.

I once saw a live model of Zoetrope; it was at the Pixar exhibition in London. It was one of the most impressing things I have seen. To be able to see these characters from Toy Story move like they are real. I am now wondering if this will be what we will see after 3D comes to life. Will they make some new break through we can actually see the characters in real form. I’m not talking about holograms, it would only work if it wasn’t transparent and we could be our own directors and view the film from any direction we felt necessary.

Maybe that should have been the ad. Watching something on a Bravia screen is like seeing it there in real life. Wait a minute that sounds like it has been done before.